Lake Huron Forever

Visual Identity
Created for Public Sector Consultants’ client, the Great Lakes One Water Partnership

The Lake Huron Forever initiative was developed by shoreline foundations and conservation partners to advance water quality protection and healthy communities for the US and Canadian sides of the lake. The mark illustrates both the individuality and wholeness of the partnership; it is composed of pebbles representing Lake Huron’s distinctive rocky shoreline and 30,000 islands, along with two suns whose rays represent the perspectives of Canadians at sunset and Americans at sunrise. lakehuronforever.com

Bottom left courtesy of Huron Pines; bottom right courtesy of Public Sector Consultants